Bloggers Note: Dina will be speaking on a panel on Top Ten Tips on launching a book based on her indie publishing experience at the December holiday banquet meeting of the Mt. Diablo branch of the California Writers Club. The meeting will be on December 13, 2014 at Zio Fraedo’s Restaurant at 611 Gregory Lane, Pleasant Hill. Cost is $20 members and $25 for guests. Sign-in is at 11:15 am–12 pm, luncheon at 12–12:45, and program at 1:00 –2:00 pm.
- In one paragraph, summarize your book, Four Quadrant Living: Making Healthy Living Your New Way of Life.
Many people worry about getting cancer, diabetes, Alzheimer’s disease, or heart disease because it “runs in our family.” Four Quadrant Living is about nourishing the four quadrants of our lives – Mind, Body, Relationships, and Environment – to create our new health destiny. Four Quadrant Living shows us how to take responsibility for our health and make healthy living a part of our daily routine. Everyday we make choices that impact our health—the foods we eat, the products we use, the exercise we do (or don’t do), the stress we allow, the people we surround ourselves with, and the environment we live in. Four Quadrant Living offers practical suggestions for nourishing the four quadrants of our lives, including ways to reduce stress, live mindfully, eat well, exercise more, sleep better, engage in healthy relationships, and detoxify our environment.
- What advice do you have for nonfiction writers?
Write about your passion. Bring your personality into your writing. Share your story as to why you are writing about your topic. Use examples to help illustrate your point. Believe in yourself. Don’t try to please everyone, write your truth.
- How important do you think social media is to a book’s success?
Social media was critical to my book’s success in several ways. First, it helped me get really powerful endorsements such as Dick Bolles, John Robbins, Ken Wilber, Sarah Susanka, Guy Kawasaki, and more. I used every way possible to contact people – LinkedIn, Twitter, etc. Second, it helped me hit Amazon Top 100 at book launch. I had a 24-hour promotional campaign on the day the book was published. My book actually hit #2 in its category! You can see what readers received if they bought my book in the first 24 hours on my website at http://fourquadrantliving.com/book/book-extras. I have changed the marketing of the page to have it be an ongoing offer, but you can see what I gave away. Readers actually sent me their Amazon receipt to get their free book extras. Social media worked!
- What has been the biggest challenge on your path to publication?
As a new writer, every step of the way felt like a challenge. It felt like I was constantly at the bottom of a new learning curve with each new step of the way – getting a publisher, getting endorsements, editing, designing the cover, launch, and so on. It was a hard road, but so worth it. My book has won 11 awards. The biggest reward is hearing from readers on what chapters or ideas resonate the most with them and how the book has inspired them to live a healthier life.
- Do you write organically or do you outline? If you outline, how close is the finished product to your outline?
I write organically. I did have a Table of Contents that was in the book proposal so I did know most of the 48 chapters ahead of time. Most of that stayed true in the final book. I didn’t have any sort of order for writing the chapters. My book is organized into four sections: Mind, Body, Relationships, and Environment. I did not have a plan for how I chose which chapter to write. For example, I could have written one chapter in Mind, then Body, then Relationships and then Environment, and then repeat. Or I could have written all Mind chapters, then Body, and so on. I just looked at my table of contents and wrote what I felt inspired to write on any given day.
- If you were to give any one of your four quadrants more priority, what would it be?
That’s like being asked to choose your favorite child! The essence of Four Quadrant Living is that all four quadrants are integral for our health and happiness. In this country, we tend to focus on the Body quadrant when we think of health, but this only tells us one-fourth of the story. We may be eating well and exercising, but we cannot truly be healthy if at the same time our mind is stressed, our relationships are toxic, and our world is sick.
- What is your greatest writing weakness?
My biggest writing weakness is just to make the time for it and not let life get in the way. I love to write and I love to edit my work. I have fond memories of spending hour upon hour sitting on my couch with pen and paper editing my book. I write at the computer and edit with pen and paper. Perhaps because I wrote my book as a new writer, I didn’t have expectations or know to follow any specific way of doing it (either the process or the content). I just wrote my book as I wanted to without any preconceived notions of how it should be done.
- Do you think owning a dog affects your health? What about another pet (cat, bird, etc.) that doesn’t require exercise?
Yes! There is a chapter in my book entitled “Four-Legged Therapy” about the health benefits our pets give us. It’s not just about the exercise a dog can give us, it’s about the love and nourishment any pet can give us. As I write in my book, “Is there a prescription drug that can make us feel as good as a puppy licking our face or a kitten cuddling in our arms?” Spending time with our pets has physiological and psychological health benefits including lower resting heart rate, improved mood, lower anxiety, and less loneliness. The chapter goes on to explain some studies with other shown health benefits including higher survival rates after heart surgery and fewer doctor visits. I will always have a four-legged animal in my household. I can’t imagine life without my furry friends.
- Writing is a sedentary pursuit. How do you balance writing with a healthy lifestyle?
What a great question as I type the answers to these questions as I’m walking on a treadmill! I have a treadmill desk so I can walk and type at the same time. I found myself spending so much time at my computer that when I heard about a treadmill desk, I knew it was for me! I’ve walked over 80 miles on my treadmill desk. Some people wonder how you can type and walk at the same time, but it is pretty easy. You walk at a much slower pace than you do if you were walking for true exercise, but in an hour of work I can walk 1.5 miles. Even if you can’t have a treadmill desk, there are ways to balance writing with a healthy lifestyle. I had a timer that I would set and after an hour of writing or editing, I would be sure to get up and stretch. You can do five minutes of jumping jacks, jumping rope, lifting weights, squats. I have a very active lifestyle so I’m pretty motivated to get out and exercise. Running is my exercise of choice, especially outside on the many local trails with my pup Kora.
Dina Colman, MA, MBA is an award-winning author, healthy living coach, and founder of Four Quadrant Living. Dina has a private practice helping clients live healthier and happier lives. Her Amazon Top 100 book, Four Quadrant Living: Making Healthy Living Your New Way of Life, guides readers to make healthy living a part of their daily lives, leading to greater health, vitality, and happiness. Contact Dina at firstname.lastname@example.org